Do you see👀what I see? · Contentpreneurship.com (FREE)

12d ago in General

Do you see👀what I see?

The game is changing for search marketing, and I've noticed something fascinating. 🔍Gone are the days when Google was the only player in town. The next generation is transforming how we search - and it's happening right in front of us.

Here's what I'm seeing:

• TikTok is becoming Gen Z's go-to search engine

• Instagram is the new Yellow 🔰Pages for local businesses

• Reddit is the destination for authentic reviews and recommendations

• LinkedIn has become the B2B search powerhouse

But here's the real 🥇gold: The businesses winning right now aren't just posting on one platform. They're taking their content and adapting it everywhere their audience hangs out.

Think about it - when was the last time you immediately went to Google for a restaurant recommendation or product review? 🤔

The smart play? Stop putting all your eggs🪺 in the Google basket. Start thinking about:

1. Where your audience naturally searches

2. How they prefer to consume information

3. Ways to repurpose your content across platforms

I'm curious: Which platform (besides Google) do you use most for searching?

Has your search behaviour changed in the last year?

9 comments