Build As You Go: Launch Your Community Without Pre-Made Content
Think you need a ton of content ready before launching your Skool community? Not necessarily. In fact, starting with minimal content—or even no content at all—can be one of the best ways to create something truly valuable with your founding members.
Instead of loading up your Classroom with pre-recorded videos, focus on real-time engagement.
Here’s what I suggest:
🔑 Invite your initial members and build your content with them. Host live sessions based on their needs, and let their feedback guide your future lessons.
📹 Repurpose your live session recordings as modules for your Classroom. This way, your community grows alongside your content, making it interactive and personalized.
💡 Want to keep it simple? You can even run a thriving community without a Classroom at all! Some creators prefer to focus solely on weekly live calls without offering formal courses. It’s all about what works best for you and your members.
💻 Pro Tip: Manage which features are visible to your members by toggling tabs on and off in your Skool settings. Start simple—just activate the Calendar for your live sessions. You can always add the Classroom later if it aligns with your goals. Check out the screenshot below for guidance!
Your turn: How did you approach content when launching your community? Did you start with pre-made lessons, build them as you went, or skip the Classroom entirely? Drop your experiences below—let’s share ideas!
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James Delong
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Build As You Go: Launch Your Community Without Pre-Made Content
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