18d ago (edited) in Community
The brand of YOU
Like it or not, you are the brand.
  • Everything you DO, is part of your brand.
  • Everything you ARE, is part of your brand.
  • Everything you STAND for, is part of your brand.
The brand of you is more crucial than ever before.
Denying YOUR brand is denying your greatest gift.
Would Superman say NO to his ability to fly and superhuman strength?
What would happen to Wonder Woman if she denied her super speed and agility?
But brand isn’t what we THINK it is.
It’s not your logo, it’s not your website and it’s definitely not the ability to turn invisible.
Your brand IS:
  • How you walk
  • How you articulate your expertise
  • Your tone of voice
  • Your deepest values and principles
  • Your mindset 
And I can ‘almost’ guarantee, you’re hiding BEHIND your greatness.
And this is why you’re STUCK.
But here’s the real kicker.
‘The brand of you’ is more vital going into 2025 than ever before.
Want to know why?
Because, we now buy from the experts we TRUST on the deepest level.
The days of buying from every mentor, coach, therapist and ______ you fill in the blank are gone.
Your market and clients are CRAVING real depth more than ever before.
They’d prefer to spend thousands with you because they TRUST you, than a few hundred with another random coach on social media.
READ THE LAST LINE AGAIN.
On a personal level, my top clients are seeing greater results than they've ever seen in their business.
It's why:
  • continues to grow like crazy with 250K+ followers and charging 6K per client, for hair transformation
  • Iren Rainey has become the authority for training 100 million dollar NBA players, they TRUST him to transform their game at the highest level
  • is able to charge 8K to 12K+ for skin transformation
+ many others who continue to grow.
The brand of you isn't just SOCIAL MEDIA though, barely does any social media and is super active.
It's not the mechanism.
It's you.
You are the niche and your transformation matters more than ever before.
Get ready for 2025 being by far the biggest year for those in your industry who embody their own brand and show up in flow and in their ENERGY.
You will be able to:
  • Charge infinitely more than ever before and bring exponentially more value to your clients
  • Be more confident in the transformation you create than ever before
  • Work entirely on your terms, because you're the expert after all
Simply put - Because you're the brand of you.
P.S - Something I've not been clear enough on over the years, my sales methodology is the deep work that transforms your PERSONAL BRAND in a non cliche, yet powerful way. This is why this week's workshop will be entirely focused on my sales methodology and how it can help to transform you + your brand in 2025. Make sure you've added it to your diary.
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4 comments
Pete Scott
6
The brand of YOU
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