May 2 in Product Feedback
Consider this
Now, I'm far from expert, but I see lots of new creators making same mistake and I thought I will share what I learned over the years.
Your community is a VEHICLE a potential member will use to get a RESULT.
Let's say you are helping single dads lose weight.
Point A: over-weight, low stamina, bad diet
Point B: optimal BMI, high stamina, healthy diet
Your community is the vehicle that takes them from point A to B.
You are selling the strategy, the tools and whatever else they will need to get the result.
Another thing I ought to add. If you have an improvement offer, you are already missing 80% of the market.
That's because a lot of us don't like to admit we are failing. I learned this from Russel Brunson and he is damn right.
Rather than saying:
Increase your customers
Boost your engagement
Say:
New way to get customers on autopilot
Weird trick that gets instant engagement
I hope this makes sense!
4
3 comments
Consider this
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