Today, I want to talk about a simple way to get more leads. This doesn’t require an investment in money but rather in time—and trust me, it works.
Maybe you’re already doing this: consistently posting on LinkedIn.
But here's where many people go wrong: they post random things. One day they share how they landed a new client, and the next day it's about an airsoft event with friends. Don’t get me wrong, there’s nothing wrong with sharing personal experiences—we’re all human, and we enjoy sharing our lives. But if you want to use LinkedIn to get more clients, there’s a much more effective approach.
👉 Consistently post to your niche and only focus on your niche. Offer your audience free value. Do this for 90 days, and you’ll start building a larger audience and a small fan base interested in your services. Eventually, these people will want to become your clients.
So how do you go about this? Good question! Here’s a simple exercise:
Find the content creators in your niche.
Check the main topics they cover.
Think about your opinions on these topics. What do you find valuable? What’s not interesting or useful to you?
Do you have any other perspectives on the topics they discuss? Write them down.
Ask yourself: what are you passionate about? What can you talk about for hours?
What are you currently learning?
Share your discoveries with your audience.
Stick to one general topic and 3-4 subtopics.
Write them down, and when creating posts, keep them in the dedicated category for clarity and structure.
If you do this exercise and stay consistent with it, trust me, you’ll start attracting people who want to buy from you. That’s much better than convincing them through cold emails or cold calls, right? 😊
This approach has helped me and my clients get more leads and customers. I hope it helps you as much as it helped me.
P.S If you are struggling with getting things done in general shoot me a dm and I will try to help you!