@Aoife Kelly the structure of mohammed is maybe not the one with the least trouble but definitely the most valueable for the prospects so it will be easier to sell

And 10 bucks isn't expensive. He is just used to get these really low quality shitty leads. If half of your leads converts you can easily go up to 100 dollar

@Shiv Kapur How much would they make on average per job/costumer? probably more than a few bucks because if not, it's likely not a good niche where you can work it out. If some people offer anything under 10 bucks a lead, it's absolutely not about the cost of the lead itself. If people reject this it's not because it's to expensive. They don't trust that, don't have faith in the idea, had bad experience, don't want to waste a ton of time on unintrested people etc. It's your responsibility to work this out with your clients. Obviously it's somwhere niche related but leads for under 5 dollar are just not realistic. espacially not with a few cents. This is just not how this works if you're going to advertise on literally any platform. And if somehow in the world you get this, you going to have abnormally thin margins that won't make a business. How much leads would you have to get them to make money? Or even just be profitable. At this point it's really not about the price

Makes likely no differnce. Choose whats cheaper for you

@Jonathan Tannheimer yeah depending on what they already have and need you will have to create a domain for them or ask if they already have one. You can buy one at namecheap and use wordpress to build it. The templates are a great place to start. Secondly ask your client on the call all the information which is on the competitiors website plus extra good value points of theyre offer. As this is reqlly b2b focused you want a professional looking theme and be sure to point out the things your client does better. And stuff like CTA and action buttons are always great to build some traffic. But I'm just a rockie. Just my thoughts

@Marvin S yep for sure

If you found a working ad use it. If it performs great then there's no reason not to use it for broad and maybe even retargetting