LinkedIn is a fantastic platform to sell workshops but Most facilitators are making a huge mistake there. They’re telling the world they sell workshops. But here’s the problem: Your clients don’t know they need workshops. Even worse? Most of them don’t even know what a facilitator is. So when you say: “I’m a facilitator delivering workshops…” You’re attracting… other facilitators. I’ve seen it happen over and over. If you tell LinkedIn you’re a facilitator, the algorithm will show your profile to other facilitators. Not your target audience. Here’s the fix that works wonders: Optimize your headline. Your LinkedIn headline is your most valuable asset. It shows up everywhere: → On your posts → In comments → On events People only see two things everywhere: Your name and your headline. Here’s how to fix it: 1️⃣ Start the headline with the persona and the valuable change you deliver (using what). And no: The workshop isn't the thing they desire! It's the tool you use. Example: “I help product teams develop successful products faster.” Example: "I help HR managers improve the onboarding experience with efficient workshops." 2️⃣ Show authority. Explain why they should trust you. Example: "Certified Agile Coach | Certified Master Facilitator | 50 EX Workshops" My Example: “3 Books on Innovation | 20+ Years of Global Experience in Building Innovative Products & Cultures | 500+ UX/CX/EX Workshops” This one change will instantly attract the right people. In the next step I'll describe what to do next to sell workshops on LinkedIn. P.S. What’s your current LinkedIn profile? Drop it below, and I’ll give feedback. 🔔 Follow me to never miss a post.

Hi everyone. I want to help non-profits grow and solve problems. I am convinced that facilitating workshops is a great way to do that. I would love your input. 1. What has been your experience with facilitating for non-profits? 2. How do you (or would you) sell a workshop to non-profits? 3. What ONE piece of advice would you give me as I develop packages for them?

Last week, I had the opportunity to lead two fantastic Decision Sprint Lab (DSL) sessions, and I couldn’t be more excited to share what DSL is all about! DSL is LDJ renamed and decontextualized (not entirely though) to suit the Nigerian and African markets at large. It is the same structured and practical approach designed to help teams quickly identify challenges, brainstorm innovative solutions, and make clear, actionable decisions.

https://www.sessionlab.com/state-of-facilitation/

I've been consistenly DMing potential clients (thanks @Adam Egger ), attending networking events and getting myself out there which has helped start a steady stream of interest. However I wanted an ever-green product offer that would drive lots of interest by being free but not cheap whilst giving lots of value and lastly position myself as doing good, hello Pro Bono Design Sprint https://probonodesignsprint.scoreapp.com/ If you're thinking of doing the same bake these 3 things in 1. Make it a limited offer "Once per year" 2. Have a close date on when applications will no longer be accepted "Thursday 1 August 2024" 3. Directly address your target audience "Early-stage technology startups who have a great idea but no funding to do it"