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43 contributions to Agency Service Scaling Kingsđź‘‘
real quick - AD COPY
Can AD copy influence your click through rate all?
2
9
New comment Nov 14
1 like • Nov 13
Yes, ad copy is a key factor in influencing your click-through rate (CTR). Engaging, clear, and compelling copy grabs attention, sparks curiosity, and encourages action, directly boosting CTR. @Jakub Lupták
Adv+ campaign VS Retargeting
Hello! Trying to understand if when I run a adv+ campaign, should I still run a retargeting campaign or not?
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4
New comment Nov 13
2 likes • Nov 11
Yes, you should still run a retargeting campaign alongside your Advantage+ campaign. The Advantage+ campaign focuses on broad targeting and optimizing for conversions across your audience, but retargeting ensures you stay top of mind for those who’ve already interacted with your brand. Retargeting helps reinforce your message and convert those who may not have taken action initially, increasing your overall ROAS. It's a great combination for a balanced approach! @Elias Somi
2 likes • Nov 11
@Elias Somi Having a retargeting ad set inside an ADV+ campaign allows you to target warm audiences within the same campaign, optimizing for both new and returning users. A separate retargeting campaign gives you more control over the budget and optimization specifically for retargeting, but it can split your focus. It depends on your goals and budget.
Scaling Ads
When scaling ads what are the most important metrics do you guys look at? Am I right here looking mainly on CTR & cost per lead?
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5
New comment Nov 11
1 like • Nov 11
Yes, CTR and Cost Per Lead are key, but also track CPA, ROAS, and frequency to optimize performance as you scale. @Marcel Maj
Just a bad weekend or....?
Hi guys. Last week, on thursday I started the campaign for my client. From Friday to Sunday I got 7 leads and some appointments from them. The couple of days I still got some leads, but no appointments from them. This week, from Friday to Sunday I got only 2 leads. I changed a couple of words in the copy (because they were not translated correct in my client's language). I also changed the area of the pin by 1 mile back and forth. I had 4 ads, 2 for each sex, and now I have active only the best from each ad set. Do you think there is a problem? Or maybe just a bad week? I feel bad bcs now I dont even get leads, but this week also I got some leads, but they didnt book.
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11
New comment Nov 9
0 likes • Nov 7
It could be a mix of factors like copy changes, audience tweaks, or just a slower week because of elections—monitor performance and consider testing different creatives or re-evaluating the targeting.
Direct High ticket Ads or Lead Magnet Funnel?
Is it more effective for a better CPA to use a cheap or free lead magnet and then upsell to the high-ticket offer, or is it better to run ads directly promoting the high-ticket service with book appointment CTA?
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8
New comment Nov 7
1 like • Nov 7
It’s generally more effective to use a lead magnet funnel to warm up leads before upselling the high-ticket offer, as it helps lower your CPA and build trust.
1-10 of 43
Mehran Khan
3
4points to level up
@mehran-khan-3750
Expert Media Buyer | Meta Ads | GHL | Lead Generation Specialist

Active 3h ago
Joined Aug 13, 2024
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