Hi Caleb I have most of my experience in Google ads and Facebook ads. There is very limited guidance about the Local Ads. Can you share some resource regarding the Google Local Ads. Thanks I noticed that when we run ads, sometime it shows in the local pack or sometime it shows in the map page only. Please share more information about it.

I still struggle with picking the best categories for one of my clients. It's a house cleaning service company that also does some commercial cleaning. For the primary category I picked house cleaning service and put all relevant services directly under the homepage. That was easy. But there isn't a commercial cleaning category. I can only choose between cleaning service and cleaners which, for me, are basically broader versions of house cleaning service. What would you recommend in this case?