Derek Rafie

I'm excited to join this vibrant community of Google Ads experts. As a small business owner myself, I've found that effective marketing is essential for growth. While I run Google Ads, I've also had great success with Facebook advertising. In fact, it helped me triple my business within the first 90 days! I believe there's always something new to learn, and I'm looking forward to sharing my experiences and learning from this community of Google Ads professionals.

New comment 14d ago

Richard Woody

19d ago in

💬 General discussion

Anything i can do to increase my ROAS?

I start my google shopping ads for 6 days and it's totally no purchase at all. I'm a small bussiness owner which sell some handmade baskets and trays. My budget is $50/day and i do maximize clicks which set limit for $1/click. I do optimaze my nagtive keywords and other optimaze for my feed and website everyday, However still no conversion. I feel disappointed at the moment. Any professional suggestion to increase my ROAS? Should i wait my ads to learn more time or should i quite?

New comment 14d ago

Derek Rafie

1 like • 16d

Reassess your bidding strategy. Instead of Maximize Clicks, consider switching to a Target ROAS or Enhanced CPC bidding strategy. These can be more effective for driving conversions. Also a $1/click might be too low for competitive keywords. Try removing this limit to allow for more flexibility in bidding. Another thing you might want to analyze is your pricing. Check if your prices are competitive compared to similar products in the market. If your items are priced higher due to being handmade, ensure your product descriptions highlight the unique value and craftsmanship.

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Derek Rafie

@derek-rafie-6744

Entrepreneur | 20+ yrs. Commercial Real Estate Investor | B.A., Psychology

Active 10h ago

Joined Oct 19, 2024

USA