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Owned by Derek

Skill Tribe Marketing

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πŸš€Grow your business or Skool community with Facebook & Instagram ads.

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3 contributions to PPC Launchpad By GrowMyAds.com
πŸ“ The Golden Rule of Ad Copy Length (And When to Break It)
When it comes to ad copy, less is usually more. Our brains are wired to process bite-sized information, which is why shorter ads typically drive better engagement and conversion rates. However, there's an exception: High-commitment offers. If you're promoting something that requires a significant investment (whether it's time, money, or both), you'll need to provide more substance. Think premium courses, high-ticket services, or long-term commitments. In these cases, your potential customers need more convincing and detailed information to make an informed decision. But even with longer copy, every word should earn its place. Focus on value points, address key objections, and maintain a clear path to action. 🎯 Quick Guidelines: - Standard offers: Keep it short and punchy - High-commitment offers: Expand thoughtfully, but stay focused - All cases: Test different lengths to find your sweet spot (A/B testing) In the end, the best ad copy is the one that converts, regardless of length. Always test and optimize based on your specific audience and offer. ▢️ What's working better for your ads right now - short or long copy? Share below!πŸ‘‡
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New comment 2d ago
Hey everyoneπŸ˜€!
I'm excited to join this vibrant community of Google Ads experts. As a small business owner myself, I've found that effective marketing is essential for growth. While I run Google Ads, I've also had great success with Facebook advertising. In fact, it helped me triple my business within the first 90 days! I believe there's always something new to learn, and I'm looking forward to sharing my experiences and learning from this community of Google Ads professionals.
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New comment Oct 22
Anything i can do to increase my ROAS?
I start my google shopping ads for 6 days and it's totally no purchase at all. I'm a small bussiness owner which sell some handmade baskets and trays. My budget is $50/day and i do maximize clicks which set limit for $1/click. I do optimaze my nagtive keywords and other optimaze for my feed and website everyday, However still no conversion. I feel disappointed at the moment. Any professional suggestion to increase my ROAS? Should i wait my ads to learn more time or should i quite?
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New comment Oct 22
Anything i can do to increase my ROAS?
1 like β€’ Oct 19
Reassess your bidding strategy. Instead of Maximize Clicks, consider switching to a Target ROAS or Enhanced CPC bidding strategy. These can be more effective for driving conversions. Also a $1/click might be too low for competitive keywords. Try removing this limit to allow for more flexibility in bidding. Another thing you might want to analyze is your pricing. Check if your prices are competitive compared to similar products in the market. If your items are priced higher due to being handmade, ensure your product descriptions highlight the unique value and craftsmanship.
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Derek Rafie
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1point to level up
@derek-rafie-6744
Entrepreneur | 20+ yrs. Commercial Real Estate Investor | B.A., Psychology

Active 1d ago
Joined Oct 19, 2024
USA
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