First Skool, then your community
I've been active on Skool for over a year now, and Iโve spent a lot of time thinking about why some people stick around while others leave. In my opinion, people stay on a platform when they truly understand itโboth technically and in terms of how to use it effectively. ๐ก Hereโs my key thought: When you bring people from social media into your Skool community, their first interaction is with Skool itself, not your community. This is so important to understand. Our goal should be to make new members like Skool as a platform. If they enjoy using it, theyโll stick around and log into your community regularly. I believe a lot of new members drop off and go back to social media because they donโt fully connect with Skool. ๐ก ๐ฆ๐ผ ๐ฏ๐ฒ๐ณ๐ผ๐ฟ๐ฒ ๐๐ฒ ๐๐ต๐ถ๐ป๐ธ ๐ฎ๐ฏ๐ผ๐๐ ๐ต๐ผ๐ ๐๐ต๐ฒ๐โ๐น๐น ๐๐๐ฎ๐ ๐ถ๐ป ๐๐ต๐ฒ ๐ฐ๐ผ๐บ๐บ๐๐ป๐ถ๐๐, ๐๐ฒ ๐ป๐ฒ๐ฒ๐ฑ ๐๐ผ ๐ณ๐ผ๐ฐ๐๐ ๐ผ๐ป ๐ต๐ผ๐ ๐๐ต๐ฒ๐โ๐น๐น ๐๐๐ฎ๐ ๐ผ๐ป ๐ฆ๐ธ๐ผ๐ผ๐น. So, what should we do? Skool makes it super easy for us since itโs really user-friendly and self-explanatory. We donโt need to spend too much time explaining how the platform works technicallyโmaybe just add a few tips in the onboarding process. But whatโs even more significant, I think, is explaining how Skool is different from social media. Here, itโs not about endlessly posting about yourself or mindlessly scrolling. Itโs about being active and engaging in conversations. Thatโs something we should highlight during onboarding. Conclusion New members engage with the platform first, and only then with your communityโespecially if theyโre coming from social media. We need to meet them where they are and guide them the right way. If we can get these new members to genuinely like Skool (the way we do), theyโll stay, join multiple communities, and everyone benefits. So, we should all ask ourselves: "What can we do to make new members love Skool and want to stay?" What do you think?