If your content isn’t grabbing attention in the first few seconds, you’re invisible. A killer hook is your weapon to dominate the feed. - Be Bold - Hit The Feels - Be Different. No hook? No engagement. Simple as that. If you master the hook you will watch your conversion explode. If you're interested in my Upcoming course on hooks, SCREAM ABOUT IT!
Don't worry so much about getting your crap together. Just be deliberate instead of perfect. As time goes on, things will change and so wil your brand, therefore your branding. Just relax and get doing the things that matter! Branding is an ever evolving expression and conversation. If you're expecting it to be perfect, you might never speak up. Make it, then tweak it.