What direct mail are you sending?

Connor Benham

Jul 2 in ASK

Hey Gang,

It's been quiet in here as pointed out by

@Chris Spruce

So I'm curious...

1) What direct mail are you sending at the moment? (Include pictures like

@Darren Mudd

did with his handwritten letter)

2) If none, what ideas are you pondering? (Again, bonus points for pictures)

3) Finally... What's the biggest problem you are facing when it comes to direct mail specifically?

Wether you are actively sending shit, or are completely stumped. Let me know what parts you find tricky.

I'll go first.

We are gearing up to send a few thousand postcards (Here's my recent LinkedIn post with some naval-gazing insights)

The plan is to send them out, and drive them to a VSL where they can request more information. Sent in the mail, of course. The pack may include (but not finalised) the unicorn client report, our death of social media white paper, and a sales letter.

Our biggest challenge has been finding a mail house that can handle the volume, as we want handwritten, custom printed envelopes for the postcard, physical stamps, and each postcard to personalised.

This will remain a challenge until we have our own setup complete.

So, let me know below what you're up to, your schemes, or your challenges.

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