Why Image Compression Still Matters in 2024
Hi all 馃憢
We鈥檝e had a few good questions about image compression in our coaching community (https://skool.com/pixelhaze-community), so let鈥檚 tackle why it鈥檚 still important and how to approach it鈥攅specially if you鈥檙e using platforms like Squarespace.
Why Does It Matter?
If your site loads slowly, visitors won鈥檛 stick around. Google notices this, too, and your rankings can take a hit.
A faster site = happier visitors = better SEO.
But the balance depends on your audience:
  • Quick purchases? Speed is everything.
  • Creative portfolios? Quality needs to shine, so don鈥檛 over-compress.
My Workflow for Squarespace
Here鈥檚 how I handle image optimization without overcomplicating it:
  1. Crop Before Uploading: Use the Squarespace photo editor to trim down your images鈥攏o need to load what won鈥檛 be visible.
  2. External Compression: I use Compressor.io to reduce file sizes without losing quality.
  3. Organize Your Library: Keep compressed images in a folder within Squarespace for quick access.
Canva Users鈥擜 Heads Up!
Canva is great for creating designs, but its compression tools aren鈥檛 the best. Instead:
  • Export images at high quality (90% or higher).
  • Compress them externally before uploading to Squarespace.
What鈥檚 Your Workflow?
I鈥檇 love to hear how you manage your images.
Are you using other tools? Have you seen improvements in speed or rankings after optimizing?
Drop your thoughts or questions below.
If you鈥檙e new here, remember that The Classroom section has loads of resources to help with these challenges.
Cheers, Elwyn
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Elwyn Davies
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Why Image Compression Still Matters in 2024
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