Different approach To Ecommerce
I started dropshipping in 2017 and just recently decided to stop last month. In the beginning, I faced several challenges and spent a lot on advertising through Facebook, Google, and other platforms without much success. However, once I changed my marketing strategy, the sales began to flow steadily. I was consistently making 500 to 800 sales a month, providing a stable income, but I decided to stop and open a physical store instead. The main reason I stopped was that I struggled with handling customer complaints and found it exhausting to follow up with vendors individually.
Here’s what I did differently:
I moved away from Shopify and traditional dropshipping websites and created my own private website that looks stunning and professional.
I completely stopped online advertising and took a different approach. I targeted customers from Walmart, Kroger, and Best Buy by gathering specific lists of their shoppers. (This information is accessible if you know where to look.)
I collected a total of 500,000 emails and direct WhatsApp numbers of potential customers. I then crafted compelling offer campaigns and sent them out via WhatsApp and email, ensuring the messages weren’t spammy but intriguing enough to encourage people to click on my link or scan a barcode out of curiosity.
It took me about two months to start seeing the results, but it was worth it.
I would recommend following a similar approach and stop wasting money on online ads.
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Maelys'N' Devany
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Different approach To Ecommerce
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