From 0 to $15K/Month With Upwork · Upwork Outbound (Free)

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From 0 to $15K/Month With Upwork

My largest period of Upwork growth came after I saw my proposals from the client’s point of view.

In today’s post I’ll give you the same info so you can achieve that same rapid growth.

When you submit a proposal on Upwork the client doesn’t immediately get to see the entire thing. They just get a small preview with the first 225 characters of your proposal, your profile picture, your title, and a few other small features.

To get clients to click on this preview and read the rest of our proposal, you need to focus on optimizing the first 225 characters of your proposal and your profile picture.

Optimizing the first 225 characters of our proposal, comes down to two elements:

Social Proof
Personalization

Personalization includes:

Finding the client's name and using it at the start of your proposal
Reading the entire job description and including relevant details

Social proof includes:

Mentioning big clients you have
Your years of experience / # of projects completed (if over 3 years / 50 projects)
Impressive statistics you have (Spent $100M on ads?)

When it comes to optimizing your profile picture, focus on these:

Smile
Good lighting
High-quality photo

Brushed hair / nice shirt

Nice background (or plain)
Face is easy to see and centered

If you do that, I guarantee you’ll get more views on your proposals.

Cheers,

Nico

🎁 BONUS 🎁

Boosting your proposals will also significantly increase views. If you want our full Boosting strategy along with our advanced Upwork course, you can join our premium community here.

When you join, you’ll also get 1 on 1 support from me, 2 weekly group coaching calls, and our proven proposal templates:

https://www.skool.com/upwork-outbound/about

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