Aug '24 (edited) in Proof ๐
Marketing today... [day 8]
There are no issues with it. It's flawless.
Just kidding.
Fake scarcity and urgency suck.
What the marketing world needs is real $100M offers.
Then scarcity and urgency won't matter.
~
I was listening to the Skool Stories podcast hosted by Matthew Thompson.
He was talking with Calvin Hollywood who has 2% churn in his Skool community.
Matthew made a comment about how German products are well-oiled machines but their marketing might be so-so in quality...
But the product really delivers.
Calvin's group wasn't any different.
~
So my new goal with my business is to make the group + delivery streamlined and overdeliver so every client refers more clients.
What about you?
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Marketing today... [day 8]
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