I just had Owen Hemsath, known as Owen Video and a pioneer since 2006, on Oh My Pod. Owen is an expert in YouTube, content creation, copywriting, and business growth.
He shared his insights on how podcasters can thrive on YouTube and some eye-opening strategies for channel growth.
My 3 Biggest Takeaways Were...
1. Titles, thumbnails, and hooks are the low-hanging fruit that can significantly improve a YouTube channel’s performance.
2. Creating engaging short form content is key to channel growth but repurposing longer content into shorts is often not as effective—crafting shorts in front of the camera is the way to go.
3. For capturing viewer attention, the first 30 seconds of any video are crucial, and structuring your content with strong initial points and a powerful finale can keep viewers glued.
P.S.
You can hear the full conversation and gain more insights at this link:
#YouTube #ContentCreation #Podcasting #VideoMarketing