How To Use Podcasting To Get High-Ticket Clients

I interviewed Ann Carden on my latest podcast episode, where she shared her expertise on using podcasting to attract premium clients. Ann has been an entrepreneur for over 34 years, built seven businesses, and sold five of them. She coaches high-level entrepreneurs on getting 25k to 400k clients.

Wrong Way:

- Having no strategy and inviting random guests

- Focusing only on growing a huge audience

- Never leveraging your podcast to build relationships

- Trying to hard sell guests at the end of interviews

Right Way:

- Strategically inviting guests who could be potential clients

- Providing genuine value to your audience and guests

- Building relationships with guests for future opportunities

- Offering to feature clients on your podcast as a value-add

- Guesting on other podcasts to showcase your expertise

P.S.