14d ago in General discussion
39 outreach results in $1000 > 1078 outreach results in $250
Ikhwa - some people used to think that you need to have thousands of leads to make money.
Just 1 good quality NURTURED lead, can bring a lot of money in
I booked around 25 calls on skool in the last 50 days, and make 60k USD for an agency via cold mail that I worked for from 2023-2024.
You may have a list of 1078 poor quality, unqualified leads, who don't have money to spend. If your ticket is $250, then you might convert 1 person.
Now imagine that you have 39 qualified leads, who have money to spend. If your ticket is $250, you might convert 4.
The point is - look at the value of the following and lists, not quantity. A list with 100 entrepreneurs is probably easier for you to sell a lead gen course to, than a list of 1000 people working 9-5.
Lets get to the juice, my brothers: How do you build a high quality lead list WHO will convert when you reach out to them?
Implement these 3 steps, in shaa Allah:
1️⃣ Focus on solving problems. Nobody actually really cares much about you, usually. They care about what YOU can do for THEM. When you reach out to people, if you can solve their problem, then they will likely buy from you.
2️⃣ When you build your leadlist, you are likely posting content. You need to remember that an engaged lead who resonates with your content and trusts you is far more valuable than 1,000 doomscrollers. That 1 lead might buy your $999 offer because they already see the value you provide.
So niche DOWN DOWN DOWN and position yourself as an authority (nail down your ICP first) show up with clarity and confidence. Talk directly to that ICP in all your videos, make them feel like you know their situation better than themselves.
3️⃣ Nurturing your leads are so important. Make sure they see your content, before you reach out to them. 1 warm lead can be better than 13 cold ones, in my opinion. Make sure to make the lead warm by posting where they can see you(in skool groups, whatsapp groups, wherever they are, or even on your email list). Make sure that you establish that you know about your field(win posts and value posts), and that you are trustworthy(as a good muslim). Then once you give value, make the ask.
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39 outreach results in $1000 > 1078 outreach results in $250
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