3 reasons you dread cold calling - and how to overcome them
  1. You fear rejection.
  2. You’re uncertain of the outcome.
  3. You’re too much of a perfectionist.
Fear:
There’s only 3 ways humans interact with fear. Freeze, flight, fight. Only 1 of these will move you closer to your goals. You must fight through the fear and take action. The quicker you fight through it, the better.
Uncertainty:
The only way you’ll actually achieve certainty is by taking action. When you delay action all you’re doing is playing mental games with yourself and wasting WAY too much time overthinking things. When you don’t take action at all, you’re literally sabotaging yourself.
Perfectionism:
It doesn’t exist in sales. There will ALWAYS be something better that you could’ve said to a prospect during a cold call. There will ALWAYS be better ways you could’ve handled an objection. There’s no magical sequence of words to be-spell on your prospect to guarantee success. Give yourself permission to be imperfect.
Final thought:
By becoming more mindful (self aware) you’ll start catching your lizard brain play games on you. In effect, you’ll be more inclined to take action because you realize all you’re doing is delaying success or never giving yourself the opportunity to succeed.
What would you add? Comment below.
Do work. ✌️
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Vinnie Hecht
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3 reasons you dread cold calling - and how to overcome them
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