Owning a rental house with no renter is like owning a course (or other intellectual property) without a licensee.
The AGE of the house/IP doesn't matter as much as the UTILITY...
Is it still useful?
If it is...
And it's sitting empty...
You're losing "rent" you could be making every month.
I love that my rental IP doesn't have toilets, tenants or termites.
Just recently...
I took a framework (IP) I'd been teaching for years and repurposed it into a book.
The framework is still useful...it will ALWAYS be useful - AKA Evergreen
I am earning rent/royalties every day now...
I will for YEARS...maybe decades...probably for life.
Now...
馃弳BONUS TIME if you've read this far...
Get this...
I covered ALL of my expenses repurposing the framework into a book: the cover art, editing, the WHOLE ENCHILADA...and I had money left over!
How?
馃憠by selling/renting a bonus chapter for $5,000 before the book was even written.
It sold in hours because it's such a great deal to get a lifetime spot in the book.
I could've "sold" 2 or 3 more chapters too.
Info and info publishing is the most leveraged game in existence, IMO.
But...
IP collecting digital dust earns zip.
I wouldn't be surprised if a few folks here don't have a million dollars or more in rental income they will never enjoy because they THINK they've maxed out sales on their IP.
...when a little repurposing and putting it out in the right marketplaces for rent would bring in the most passive income I've ever found.
Questions?
Rooting For Ya,
Travis
PS If you don't have your own content to rent - according to Google there are 45 million content creators (see pic). Most of them NEED more "rental income" but don't know how to get it. In Royalty Ronin we act as brokers and earn 30% to 50% of the royalty income on average.