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🏎️⚡ Get Ready for a Jolt of Excitement: Abarth and Stellantis Motorsport Unveil Electrifying Collaboration!
Hold onto your steering wheels, folks! Abarth and Stellantis Motorsport are joining forces to electrify your driving experience with what's billed as the most powerful Abarth ever - a whopping 240 horsepower of electric zoom! This partnership isn't just about making a car; it's about making history, paying homage to Abarth’s racing legacy, where competitions are as much a part of its DNA as its scorpion badge. Imagine combining Abarth’s flair for transforming the ordinary into the extraordinary with Motorsport’s tech wizardry. That's what's cooking here. They're mixing their rich histories to turbocharge road cars beyond your wildest dreams. They’ve concocted a secret sauce of technology and racing prowess, calling it the Perfo-eCMP platform. It’s like taking a traditional recipe and adding a dash of futuristic spice! This dynamic duo of Abarth and Motorsport has left no stone unturned. They’ve poked and prodded every technical element, from the powertrain to the suspensions, crafting a vehicle that doesn’t just drive but dances on the road, tackling curves and corners like a pro. And here's the cherry on top: a unique limited slip differential tailored for a BEV (Battery Electric Vehicle) powertrain, adding that extra zest to its dynamic personality. What's an Abarth without the thrill, right? Well, this one's got thrills in spades. It’s like a majestic piece of architecture with a heart of a racecar, boasting an advanced braking system with bigger, brawnier brake discs for that extra stopping power. The tires? Inspired by Formula E, they grip the road like a dream without sacrificing range or creating a ruckus. Inside this electric beast, you’ll find high-comfort seats designed for “extreme journeys.” These aren’t just seats; they're your personal thrones on the road, crafted with four types of foam for unparalleled support. They’re shaped to hug you on those wild bends and provide lasting comfort no matter how long or intense the ride. In essence, Abarth and Stellantis Motorsport are not just building a car; they're crafting an experience – a perfect blend of fun, performance, and safety. This electrifying journey stays true to Abarth’s performance-focused roots, promising more exciting details to come.
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🏎️⚡ Get Ready for a Jolt of Excitement: Abarth and Stellantis Motorsport Unveil Electrifying Collaboration!
South Africa's Love for Comfort and Adventure: Defender's New Data Reveals Customer Preferences
In a remarkable blend of comfort and rugged adventure, the iconic Defender is winning hearts in South Africa, as revealed by recent sales data. Between November 2022 and September 2023, an impressive 89% of Defenders sold in the country were equipped with the Comfort and Convenience Pack. This popular add-on transforms the vehicle with premium cabin lighting offering 10 configurable settings to match any mood or journey. It doesn't stop there – a front centre console refrigerator ensures chilled beverages on the go, while wireless charging keeps mobile devices powered up for any adventure. The pack also includes practical twin front cupholders with lids. Family-focused clients are also showing a strong preference for comfort, as 40% of the Defenders sold included the Family Pack. This package introduces Air Purification Plus, a sophisticated system that not only improves air quality but also helps maintain driver alertness by managing CO2 levels inside the vehicle. Additionally, it features third-row seating, three-zone climate control, and an air quality sensor that automatically activates recirculation mode when it detects harmful gases. Defender's iconic silhouette, often recognized by its rear-mounted spare wheel – now chosen by 74% of clients to match the body color – continues to be a significant draw. Enhancements such as illuminated metal treadplates with the brand's script (chosen by 42% of clients) and the Extended Black Exterior Pack (38%) add to its distinctive look. Safety hasn't been overlooked either, with 64% of clients opting for Matrix LED headlights that adapt to avoid dazzling other drivers while ensuring optimal visibility. Izak Louw, Product and Homologation Specialist at JLR South Africa, comments on this trend: “The new Defender is not just about its legendary off-road prowess. Our clients now expect a blend of luxury and convenience, both on and off the road. Our data from the vehicle configurator helps us prioritize these features to meet our clients' evolving needs.”
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South Africa's Love for Comfort and Adventure: Defender's New Data Reveals Customer Preferences
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