8h ago in SEO
How to Migrate a Website Without Losing SEO Rankings
Migrating your website? Follow these steps to avoid SEO disasters:
1️⃣ Plan the Migration Thoroughly
- Set clear objectives for the migration (e.g., domain change or platform update).
- Create a migration checklist to stay organized.
2️⃣ Set Up 301 Redirects
- Use 301 redirects to send users and search engines to the new URL.
- Redirect every old page to the most relevant new page.
3️⃣ Update Internal Links
- Check and update internal links to point to the new URLs.
4️⃣ Monitor in Google Search Console
- Submit the new sitemap to Google Search Console after the migration.
- Track indexing progress and fix any crawl errors.
5️⃣ Keep Track of Rankings and Traffic
- Monitor traffic and rankings closely during and after the migration.
- Expect fluctuations but aim to stabilize rankings within a few weeks.
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How to Migrate a Website Without Losing SEO Rankings
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