Random Thought on what it takes to sale an item

I was sitting here this morning doing my normal eBay task, and was thinking about the different items I was seeing in my store. I was thinking about how it would be great to sell about 1/3 of my store every month. LOL. It got me thinking about what it takes to sell an item.

First, the item needs to be seen by potential buyers. What does it take to get your items seen? They have to be listed to start with. It does no good at all if they are sitting in your death pile, not listed. Is listing it enough to get it seen? What more can you do to assure it gets seen? You can build the best title, with great key words. You can Promote it. You can create a sales event, or coupon. You can get it listed on multiple platforms. Hmmm, probably the most important thing of all, did I even purchase an item that people are searching for? It really comes down to one thing, is my item on at least the top 2 pages in search results? Preferably the top 20 items.

Second, I have found a way to get my item near the top of search results, now does anyone even want to buy it? Have I priced my item in a way that will convince a person to purchase mine instead of another. This all goes back to the purchase. Did I make the right choice. This is the most important decision that needs to be made in all these stages of getting an item sold. You have to have great STR items to get great sells. If every item I purchased was a 100% STR or higher, I would be part way there. Wait a minute, part way there? With STR like that, why couldn't I hit my goal?

Third, I need to have my item priced at a point that a buyer would be willing to pay. To many times I have found this great item, with 100% STR or higher that sits in my store, why? I price it too high and turn away reasonable offers and now my item has dropped so far down on the eBay algorithm that no one is seeing it. I don't know how many times I have seen a item I thought was great, getting sold on one of my Sales Events at a lower price than the offers I turned down when it was first listed. This is where End Listing and Listing again as Sell Similar can be a great tool. Its your second chance, don't waste it. Fix anything that needs fixed in your listing, improve what you can, and be ready to make the sale. Think twice about the offers you receive. Are they a reasonable offer? If so, take the offer, and go find another great item.

Okay, sorry I have rambled on long enough.

Find great items.

List those items.

Price them right.

Get that item out in front of everyone you can.

Be ready to make the sale when the opportunity comes.

Go find more great items.

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