This is going to sound dead simple, but bear with me. Real estate social media isn't going to supply you with an endless amount of cold leads. That's what advertising is for. What social media is great for is keeping leads warm. Old clients, clients that never were, friends and family, all of these could be clients down the road, or could know someone down the road who will buy or sell. By having social media, you're keeping yourself top of mind for them. That said, here's how you get 100 new followers in 24 hours. You probably have several hundred or even thousand people in your database. I can guarantee at least half of them have Instagram, probably a third have TikTok. 1. Use something like SweepWidget (https://sweepwidget.com/features) to start a giveaway. Pick something people want. Espresso machines are good. Mini fridges are gooder. A new TV is cool too, and costs maybe $250. Don't cheap out, no one is going to enter a social media giveaway for a pen and a free CMA. Gift cards are pretty boring too, people like tangibility. They want a new thing, because getting a new thing is cool and fun. What would you enter a drawing for? Use that item. 2. Email your entire database telling them about the social media giveaway. If they A) follow your page you'll enter them in a drawing. Liking your post gets them another entry. For every friend they tag, they get another entry. 3. Run the contest for 3 days. In internet terms, everything runs on a 72 hour cycle. 90% of engagement will happen in the first 72 hours. After this, conduct the giveaway. You should see at least 10% of your database enter the drawing. Share this on your personal Facebook page as well, as well as your business page. If you want to get really spicy with it, run a Facebook ad that talks about the giveaway. Boom. 100 followers. Tell me down below what you want to give away.

I'd love to get to know all of you, and more importantly, for everyone else to know more about you. Comment below what area you sell real estate in and your favorite thing about where you live!