Getting to know your customer · Merchant Mastery

Nov '23 in Wins!

Getting to know your customer

Hey Everyone. I have had a hard time understanding how to connect with potential customers so I set up a market stall at a local event to understand what questions people were asking about my products.

I found out that people assume all spices are spicy!!! Because I live a breathe my products and have grown up using and eating spices I assumed everyone knew what I knew. Silly huh?

I'm going to build this learning into my site and my ads.

So I would highly recommend this market stall approach to understanding customers. Cheap, easy and fun! I have booked more stalls over the coming months to keep learning.

Love Anisha

Www.bigbangspices.co.uk

Pps if anyone from the US or Canada is interested in buying my products. Let me know. I want to trial shipping to these countries.

Ppps if you have any further thoughts around how to market and consider selling spices to non-spicy people let me know xx

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