If you're new here, this is the free room for loan officers who want to run their year on a system instead of on hope. I run two things. Pro Lending Mortgage, where I originate loans every day, and Loan Officer Leadership, where I coach the producers who are done leaving their income up to chance. This community is the front door to all of it. Free, public, and worth your time. Inside, the Producer Captains and I drop the same frameworks I teach inside the paid Predictable Producer programs. The math. SWET. Database to Dollars. The Three Signature Asks. The Friday Five. Three things to do today: 1. Introduce yourself in the Welcome thread. Where you're based, why you're in the room, and one thing you hope to take from it. 2. Catch the latest Loan Officer Leadership Podcast episode. Listen at loanofficerleadership.com/podcast/ or watch on YouTube at youtube.com/@loanofficerleadership. New episode every Tuesday, sometimes Thursday. The room reacts to what drops each week. 3. Post your daily call number in the Wins thread by Friday. Doesn't matter if it's 5 or 50. The math doesn't care about your start. It cares that you start. You are going to get there anyway. The room is here so you get there faster, easier, with less headaches, and not alone by yourself. Welcome. Steve P.S. New podcast and YouTube drop every Tuesday. Drop your reactions in the room.

Jamie Hartley asked a question in the community a few weeks back that I could not stop thinking about. "What do you actually say when something goes wrong on a file?" Such a great question; I did an entire episode on it. Episode 508 is live. We break down the VEI Framework, a three-step repeatable system for every hard call you will ever make on a file. Validate. Educate. Instruct. When you do it right, people are disappointed by the situation, and they admire your leadership. That is where the real partnership gets built. Listen here: https://podcasts.apple.com/us/podcast/508-when-the-deal-goes-sideways-how-to-lead-the/id1018262895?i=1000785753962 And as a gift to the community, I put together a free three-page resource that includes all three scripts. I have attached it here for you. BETTER TOGETHER, Steve

Hey everyone! I’d love your help. I’m planning the next 90 days of the Loan Officer Leadership Podcast, and I want to make sure we’re covering the topics that would be most helpful to you right now. What are you working through in your mortgage business? What are you struggling with, trying to improve, or wanting to figure out? It could be anything around getting more referrals, converting leads, agent relationships, follow-up, database, time management, building a team, increasing production, mindset, systems, AI, or growing your business. Drop your ideas or questions in the comments below. Give me the topics you’d love to hear us break down on the podcast over the next 30, 60, and 90 days. The more specific you are, the better. What would help you close more loans and build a better mortgage business right now?

Drop your wins from this week. Closings, conversations, breakthroughs. All of it counts.

@Steve Kyles Hey Steve- I’m currently reading a book called “what’s going right” by Paul Conti He is currently talking about ‘identity’ & I feel it’s right in alignment with your “Be, Do, Have” theory. Appreciate you & your leadership. Here’s a link to the sample. https://a.co/096mZgzl