Jan '23 in General discussion
What's working in client acquisition?
The majority of you noted that the reason that you're not growing has to do with client acquisition in some way, shape, or form.
Let's use this post to describe what's actually working so everyone can benefit.
Our top channels are:
- SEO
- Referral
We get a few hundred leads a month from SEO and we send a weekly e-mail with a summary of our content (which also includes a CTA to get a free marketing plan from us).
If you really want to compound for the long term though, you should focus on getting referrals from your current customers.
If you do a really good job, everything compounds. Your customers want to spend more with you, they'll refer other people, plus your main POC that moves to another company will want to work with you again. People ultimately just want to work with people that they trust.
I know people that have 8-9 figure agencies that get 50%+ of their business just from referrals.
Focus on doing damn good work and do it for a long time and you'll never have an issue with client acquisition again.
What's working for you?
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23 comments
What's working in client acquisition?
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