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Generate and Expand Marketing Ideas With AI
AI has become a powerful tool for digital marketers, especially beginners looking to jumpstart their creativity. Here's a simple way you can use AI to generate ideas and build upon basic concepts. Start with a broad prompt using ChatGPT, Claude, Gemini, etc. - Example: "marketing ideas for my digital product about dog training" to get a variety of suggestions. Next refine your prompts. Be specific about your industry, target audience, or marketing goals to get more relevant ideas. - Example: "Social media marketing ideas for promoting my offer to new dog owners." Then generate multiple sets of ideas. AI can produce numerous ideas quickly, so don't settle for the first batch of ideas. Feel free to ask the AI tool to give you a dozen or more ideas. Compare different sets to identify common themes or unique standouts. If you don't like any of the ideas, you can always ask for 10-20 more, etc. Here is a simple prompt you can use with ChatGPT, Gemini, Claude, etc. Prompt: "I want you to act like a content creation expert. Your job has always been to find and create content ideas that have the potential to go viral. Your task is to help me create a list of content ideas based on (insert your topic). My target audience is primarily (insert your audience). I want you to think about what my audience would be most interested in learning about. This might include their struggles, worries, online searches, hopes, goals, etc. I would like for you to give me a list of 20 potential titles as well as a 1-2 sentence description of what this piece of content would be about." Copy and paste that prompt into any AI tool you would like and just simply update the two areas in ( ) with your information and let AI do the thinking for you. Feel free to refine this as much as you want to get more and more results that work for you. Let me know what you think about this when you give it a try.
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