The stats are in!
Organic growth on X is officially dead.
I posted the exact same long-form post on X (Twitter) and Threads (Instagram).
The results are shocking:
Twitter: 4 likes - 1 share - 4 comments - 285 views - 0 new followers
Threads: 174 likes - 12 shares - 37 comments - 9141 views - 87 new followers
So the natural question becomes:
• Is it even worth growing X?
• And how do you even do it?
The answer is yes! I'll post a newsletter for the reasons why you must grow on X.
Meanwhile, I paid growth gurus between 15k-200k followers to learn their secrets.
Turns out it's a simple checklist!
Here it is:
• Comment 50 times a day
• Send DM's to bigger creators
• Write long-form posts and get them retweeted
That's literally it, but let's break it down a little further.
// X Comments
Most people get this wrong and just plug and play AI answers.
That is a recipe to NEVER grow. Or if you do, you won't be able to convert followers to 💰.
This is the flow:
People see a valuable/intriguing/thought provoking comment.
> "Who is this guy?"
> Checks your profile
> Sees your bio and your vibe
> Skims your timeline to see anything eye-catching
> If they like what they see from a first impression, follows you to "save for later"
Forget about leaving comments if they suck, might as well not do it.
// Send DM's
You'll want to create relationships with creators that have an audience bigger than you.
But most people don't know how to talk to people in an non-needy way.
The power dynamic is different, you need them, they don't need you.
So if you want to get on their good side, you MUST provide VALUE to them.
How?
Try to genuinely connect with something that they said in a post.
• Add your own experience.
• Share anything that might be helpful to them as a person or as a brand.
• Don't be annoying, be helpful and likeable.
// Write long-forms
Writing content is not a new thing, but you have to do it in a way that benefits you and others.
It can be an insight, value, a story, an experience, or how you overcame a problem.
When you write a long-form, think to yourself:
• Does this benefit anyone?
• Would they share it to a friend?
• If I send it to a big account, would they share it to their audience?
Your goal is to get your long form shared by accounts with a large audience (preferably the ideal clients you'd like yourself).
Pull this off, and you'll get eyes on your profile.
So to sumarize:
• Comment 50 times a day
• Send DM's to bigger creators
• Write long-form posts and get them shared
// BONUS
Instagram, LinkedIn, X, Threads, YouTube: What do all these platforms want?
KEEP YOU ON THE PLATFORM.
That means they want people to keep creating content, engage with each other, leave comments, and DM each other.
If you link out from socials to your newsletters, blogs, Stan Stores, and other sources that are OUTSIDE of their platform, they will cap your reach.
So how do you combat this?
** The 2-step post **
• Create something valuable (like this post)
• Ask people to COMMENT to get it (creates engagement)
• Send an external link over privately in the DM's (safe place)
This makes any algorithm super happy so you can maintain or increase your organic reach.
That's how you grow on X (and other platforms).
There I saved you $1000+ buying courses.
Of course there are nuances to everything and doing it alone sucks.
I'm creating a step-by-step roadmap that'll take me to $25k MRR as:
• A one-person business
• Doing what you enjoy
• In 2-4 hours daily
Start with my free course so you can do the same :)
You'll find it in the Classroom tab above ☝️
And if you need 1-1 help and other amazing stuff, join the community!
—Chris