Here is your time to Roast ME! I was chatting with @Bendeguz Biksi about redoing my VSL so then I can create my webinar😮. Let me know in the comments on what is missing. Note this is the old one!

Who is thinking about the holiday selling season yet? You should be, Sept to Dec 24 is the highest selling season statistically! I want you comment your ideas so it can help others brainstorm ideas.

49 members! 1 from social media! Rest from Skool! Stat's that is very interesting! Now this week I started new post to social media as stories targeting age groups of target audience. Then swap next week to posts. No Ads. What do you think the stats go with members? Examples of simple stories. They are humorous and keywords of the generation.

@Amanda Fludd asked two great question which unlocked two key elements in generating revenue in case study#1 1. Attracting the right Audience 2. Roadmap(business plan or customer journey) 3. Funnel Attracting Audience: The success of a digital product hinges on how well you target your audience. For this dental course, it's critical to ensure that the right parents—those motivated to improve their children’s dental health—are engaging with the content. Poor targeting leads to wasted marketing spend, whereas well-targeted campaigns lead to high-quality leads and better sales conversion​​. Target audience can be created by thinking of the ideal customer and their traits, habits, etc. Then you can test that with your social media and ad's. Solve this by doing a Audience Persona (worksheet below). If you have a mix audience or they are in different stages, create one for each. Roadmap: When launching a course, a structured plan (or roadmap) is crucial for achieving the business goal of generating revenue. For the dentist's course, the roadmap should include all steps, from audience targeting to content delivery. Key Elements of a Roadmap: 1. Identify Your Core Offer: Clearly define what it solves, for whom, and how. 2. Craft a Value Ladder: Start with a low-barrier offer (freebie) leading to a mid-tier product (paid membership) and finally to the premium offer (course). Each offer should build on the value of the previous one​​. 3. Set Clear Goals & Metrics: Define revenue targets and track key metrics such as lead conversion rate, cost per acquisition, and ROI from advertising​. 4. Plan Touchpoints Along the Customer Journey: Include when and how you’ll engage with your prospects (emails, retargeting ads, etc.)​. 5. Optimize Funnel Stages: Ensure each part of the funnel (freebie, membership, course) is optimized with clear calls-to-action and minimal friction​​.

Let's do a case study together! I want you to jump in and help problem-solve a real-life scenario. Why? Because thinking outside the box helps unlock creativity and reveals solutions that others might overlook. Case Study #1: A Professional Dentist Creating a Course for Parents to Teach Their Children About Dental Health 🎯AIM: Generate Revenue with course ✔️What’s Been Done So Far: - Invested in learning how to create a course - Running ads on an offer - Funnel flow: Freebie > Paid Skool Membership > Course 🗂Platform: Currently using GHL (Go High Level) with funnels, email automations, and ads. Planning to switch to Skool when the GHL free period ends. Location: UK🇬🇧 👀First Glance Insights: - Great blog and TikTok content - The freebie may be overloaded - Needs clearer branding and content organization Now it's your turn!☝️ What questions would you ask in this situation? What do you think should be done to get revenue 💰flowing? What steps would you take to solve this? Drop your thoughts 💭below! Let’s collaborate on this and see what ideas we can come up with to help this dentist move forward. Message me if you would like to put up a case study.