Skool rules (and a few tips) · Skool Community

Skool rules (and a few tips)

I just wanted to give a big thanks to Sam and Sid and the entire Skool team for creating this platform and community. Here are some things I’m appreciating:

Engagement: I started our community last year and was using a few other tools to build it. I moved to Skool three weeks ago and engagement is incredible. We have had more engagement in the past three weeks than we had in six months prior on other platforms.

2. Ease: everyone has been able to self-support and my cost of operation is almost $0. It’s clear that the design and development team at Skool knows what they are doing!

3. Conversion: I’m running a freemium model with a free Skool community (people join our Skool community when they join my email list); and people can upgrade to paid to unlock access to additional courses and events. Once people spend some time in the free community, many of them are converting. At a higher clip than my email list conversion.

4. Retention: in the past, when people cancelled using our paid service, they would effectively be “out of the loop” and no longer engaged. Now when someone cancels our paid service, they will still be in the Skool community. This should lead to a better compound effect for the community and more Re-subscribers.

5. Socialization: members are getting to know each other and are hitting it off. This will be as valuable for them and sticky for the product as anything we could offer them ourselves.

Some things we are doing that seem to be working well:

Our auto-welcome DM has a link to a lesson in the classroom with a 3-minute video intro orientation to the community (https://www.loom.com/share/6657d5569b9a4c2d8a62cf5b98763359) and a pinned post for members to introduce themselves
We are giving small prizes every week for the top 3 people on the leader board. We did Amazon gift cards last week, but are going to move to branded t-shirts, notebooks and tote bags soon.
we are doing a daily “check-in” post that we ask people to reply to, which has helped engagement

I could write a lot more, but thought I’d share this in appreciation for the Skool team.

9 comments