Always love me a good acronym. Check this out. It will help you close more deals. The C.L.O.S.E.R framework stands for: Clarify: Why is the prospect there? You need to identify what they need help with. No understanding = no sale. Label: What’s the prospect's problem? What are they struggling with? What's not working? Then confirm you're on the same page. Overview: What is the prospect's pain? Ask what they've done in the past. Diagnose why it didn't work. This automatically positions you as the logical solution. Sell: Paint the vacation to your prospect. Identify the top 3 things that will help. Explain why each is important to their success. Confirm they understand why each variable is essential. (This helps them understand how you're going to actually get results.) Explain: Explain away the prospects concerns and handle the three main objections:Blaming circumstances (Time, Money, Fit)Blaming others (Spouse, Partner, Kids, Employees)Blaming self (Avoiding the decision, extrapolating past to present) Reinforce: Once someone has made a decision, it’s best to reaffirm their purchase to prevent buyer's remorse.

Top & bottom line revenue + cash flow Gross revenue is great but net profitability gets taken into high consideration for conventional funding. If you’re looking for a low interest long term SBA or bank loan then you’re going to want to show increases in net profitability on a year over year basis. Keeping the balances in your business bank account high is important as well. If you have average daily balance that is low and a low number of deposits per months then loan underwriters will put your application in a higher risk tier. So keep those balances high and deposit as much money you can into your business bank account as possible! Increase your net profitability on a year over year basis. Will you have to pay more taxes? Yes. Will your company be easier to sell? Yes. Will your company have access to cheaper funding options? Yes. The positives far outweigh the negatives when it comes to showing net profitability. Stop operating at a loss on your tax returns every year simply to avoid paying Uncle Sam. You are stepping over dollars to pick up pennies! #TheyDontTeachYouThisInSchool

Hey guys, as you know this industry is very much relationship based. I have formed a relationship with probably the only company in the financial services sector that will monitor both our clients Business Credit AND Personal Credit. They also pay you residuals every single month. Sign up here! Make sure you sign up and tell them that you want to be able to offer both business and personal credit monitoring. I am constantly on the lookout for cool stuff that can make us more money and add value to our client base. If you know of anything else we can start offering to hesitate to let me know.

You can build a 7 figure a year business off of enough bank declines. Here’s the script you use to open things up and set a meeting! Subject: Partnering to Support Local Businesses & Improve Bankability Dear [Bank Manager's Name], I hope this message finds you well. My name is [Your Name], and I'm an alternative financing specialist at [Your Company]. I'm reaching out because I believe we have an opportunity to create a win-win situation for your bank, local businesses, and our company. Key points about our potential partnership: We specialize in working with businesses that may not currently qualify for traditional bank loans. Our goal is to help these businesses become more bankable while providing them with the financing they need to grow. We're proposing a formal referral partnership for applicants you've had to decline. Benefits for your bank: Provide an alternative solution for clients you can't currently serve Potential to recapture these clients once they become bankable Strengthen relationships with local businesses No cost or risk to your institution Our process: You refer declined applicants to us (with their consent) We work to find alternative financing solutions We guide businesses on improving their financial health and credit profiles When ready, we encourage them to reapply with your bank I'd love the opportunity to discuss this partnership in more detail. Would you be open to a brief call next week to explore how we might work together to support our local business community? Thank you for your time and consideration. Best regards, [Your Name] [Your Title] [Your Company] [Your Contact Information]

1. Use of Funds 2. Credit History 3. Time in Business 4. Industry Type 5. Cashflow & Profitability We will be thoroughly diving into all 5 of these 🔑 things underwriters look at To be continued…