The customer journey map
I'm making more content about the customer journey map and how you can use this tool in your sales process. A few important benefits of this tool:
  • Improved customer experience: By understanding the customer's perspective, businesses can identify and eliminate pain points, leading to a smoother and more satisfying customer journey.
  • Increased customer satisfaction: When customers feel understood and valued, they are more likely to become loyal advocates for the brand.
  • Enhanced employee engagement: Customer journey maps can help employees understand the impact of their work on the customer experience.
  • Data-driven decision making: By analyzing customer data, businesses can make informed decisions about product development, marketing, and customer service.
  • Competitive advantage: A deep understanding of the customer journey can help businesses differentiate themselves from competitors.
Much more to come in the classroom lessons.
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Matthieu Bout
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The customer journey map
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