โWhat should I make videos about?โ is a question every aspiring YouTuber asks. The answer? Find a niche. The YouTube algorithm is so good at delivering content to the people who are interested in that content. Ask yourself: what are your unfair advantages? What do you know more about than most people? What can you do that makes you stand out? For example, Nerd of the Rings is a huge Lord of the Rings fan, so he makes videos about that. Since few people are exploring LOTR in such depth, his channel is popping. Or even more specific, there's one singular podcast devoted to the Red Rising sci-fi book series. Even though the potential audience is small, no one else is making Red Rising content. Their podcast is even getting sponsors!