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My Equipment, Tools, & Software (Updated for 2026)
I'm asked a lot about what equipment, tools, and software I use to run my solopreneur operation. So I thought I'd list everything here for those curious. Some of these are affiliate links which helps support me at no extra cost to you! AI Tools I'm Using Right Now (Last Updated October 2026): - Claude Code (Claude Max Plan) - My Daily Driver - Codex (ChatGPT Pro Plan) - My 'sidekick' to Claude Code and is great for images and technical tasks - Blotato - ​Manages my AI Social Media System - OpenRouter - Helps me Manage my API Keys - DataForSEO - My SEO tool behind the scenes - VoiceInk - My Voice to Text Tool YouTube Equipment & Business Softwares: 💻 My Computer - 2024 MacBook Pro 🖥️ My Monitor - LG UltraGear Gaming Monitor 🎤 My Mic - Shure MV7 Plus 🖲 My Webcam - Logitech C920x HD Pro 🖥️ My Standing Desk - VIVO Desk Converter 📧 My Email Marketing Software - Kit (ConvertKit) 🌐 My Web Hosting & Domains - Hostinger 🔒 My VPN - Surfshark VPN 🎥 My Recording Software - OBS Studio (free)
SEO calls on Wednesdays
Everyone in here who hasn’t experienced the SEO calls on Wednesdays, you’re missing out BIG TIME! I’m always blown away with the value and teaching in there and @Ryan Doser I truly can’t thank you enough for all this!!! It’s worth SOOOO much more than you are charging!! Wednesday and Friday calls plus recordings are worth GOLD!!!!!!! 🙏🙌🔥 Brilliant community that is the BEST!!!!!
I get a second Claude to check the first one's work
Every time Claude tells me something's done, a second Claude checks it. AI tools say "done" when it isn't more often than you'd think. In marketing that's the scheduled post that never made it into the queue, the email draft that didn't save, or the CRM record with the wrong date on it. Usually you only find out when the post doesn't go out. So since July, whenever Claude changes something I'm going to rely on, it hands the check to a fresh Claude. That one hasn't seen the work. It's only told what should now be true, and if it's all fine it just replies with one word. I don't even see it unless something's wrong. Today, for example, it checked Friday's LinkedIn post had saved properly and was down for the right time. It checked a handful of emails were sitting in my drafts saying what they should, too. It ran 12 times altogether. It has to be a fresh one. The Claude that did the work already thinks it did it, so it reads everything back expecting it to be right. As Sabrina Ramonov puts it, "no grading its own homework". My first version had a flaw I only found by asking a question. Claude had set it to check only when three or more things had changed. I asked who decides that, and the answer was Claude, the same Claude the check was there to keep an eye on. So we took the number out. One change I'm relying on is enough. It was still just a rule Claude was supposed to follow, though. Today I asked for it to be properly automatic, so now there's a hook, a small script Claude Code runs at the end of every reply. If Claude changes something and hasn't started a check, the hook stops it and tells it to start one. We ran today's session through it first, and it would have caught four times Claude skipped the check, one of them moving something in my calendar. If you've got Claude scheduling posts, writing to your CRM or drafting emails for you, I'd say it's worth setting up. Anyone else got AI checking AI on their marketing, or do you check it all yourself?
Update on my YouTube experiment: the fillers won
A while back I said I was giving YouTube a try. Quick update. It's not that I don't want to do it. Recording the longer videos just takes more energy and brain power than I've got. So while I worked out what I could actually manage, I made some Shorts as fillers. I wasn't even in them, Claude Code built them in Remotion. Guess which got most of the views? Yep, the fillers. 31 of my 44 views in four weeks were Shorts. So much for my plans! I've stopped recording for now and started a blog instead, on pretty much the setup Ryan talks about: Claude Code, GitHub and Cloudflare. I can write in short bursts, even on a bad day. Recording never worked like that for me. The first post is up if anyone's curious, ChatGPT or Claude? I run my business on both: https://airunsmybusiness.co.uk/blog/chatgpt-or-claude/ Anyone else had the stopgap do better than the thing you'd actually planned?
Looking for suggestions: low-cost AI cartoon videos with consistent characters
I'm building a weekly animated Instagram series (60 sec or less) for my real estate education brand. Each video has 1 to 3 cartoon characters (2D style, people of color) who talk to each other and teach a quick investing lesson. What I need: - The same characters in every video (same face, outfit, props) - Real lip sync to a voiceover (ElevenLabs) - Multiple characters in one scene - Natural movement, not stiff puppet arms - About 16 videos a month What I'm using now: - Gemini for character art and backgrounds - Code-based animation for wide shots, captions, and pop-ups - Hedra for talking close-ups - Veo for a few action shots It works, but the wide shots still look a little stiff. Full AI video on every shot looks great but runs $100 to $500 a month at my volume. I'm aiming to stay around $50 a month. What tools or workflows are you using to get near-cinema quality animated characters without breaking the bank? Has anyone tried Freepik's unlimited plan, Kling, Hailuo, or something else for this? Appreciate any tips!
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