I’m considering a tool that scrapes data from LinkedIn and uses it to send personalized emails – classic lead gen. Technically, it makes sense, but I’m wondering about the legal and ethical side of things.
- GDPR: Is legitimate interest enough for B2B communication, or is explicit consent required? How do you handle data protection in such a process?
- LinkedIn’s terms: Is scraping public data legal even though LinkedIn prohibits it in their terms of service?
Does anyone have experience with this or thoughts on the matter? I’d love to hear your insights!