Group Name Update: Welcome to “Accelerator University”! 🚀

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Hey Everyone,

On August 22, 2024, Sam Ovens, CEO of Skool, messaged me directly and told me that the Hormozi Team would like me to change the “Acquisition University” group’s name and logo. I immediately updated the logo and renamed the group to “Hormozi Community” for a few weeks, but I’ve now decided to rebrand our community to: “Accelerator University.” 🚀

From the start, I’ve always said I would "gift" this group to Leila and Alex Hormozi. My intention is to support Acquisition.com’s mission. As Alex Hormozi teaches, I wanted to demonstrate my skills by actually building the group itself. But the results of curating and publishing over 800 videos of Leila and Alex Hormozi on the Skool platform, led to a rapid organic growth of this group to over 6.8k members in ~6 months. This further focused and motivated me to build one of the best free and public communities on Skool.

I originally created this group to scratch my own itch and hopefully highlight my skills to maybe one day join Hormozi's Team. But my understanding is that I might have been ahead of the curve since they were not hiring a Director of Education at Acquisition.com at this time. Therefore, I just continued to build and optimize this free and public group to help the thousands of members joining everyday.

My goal was always to build this group for Leila and Alex Hormozi, to promote their mission, attract more companies to attend the workshop in Las Vegas, and or promote Alex’s books. By organizing and curating Leila and Alex Hormozi’s content, my goal was to shorten the time-to-value and make it faster and easier to consume their overwhelming amount of content. I was hoping their team would see our group as a new asset for their brand portfolio to build even more goodwill with their followers. And since Alex has The Skool Games, I was also hoping this group could be Leila’s community on Skool to promote Acquisition.com. As Alex Hormozi has stated many times, education is the only true legacy, and I strongly believe that Acquisition University would truly advance their mission: "to make real business education available to everyone."

It’s now clear to me that by trying to build this group for Leila and Alex Hormozi and Acquisition.com, I pushed the envelope and that was not my intention. Although I am embedding Leila and Alex Hormozi content in our group under the fair use of copyright law, the efforts I used to do so, although clearly labeled with warnings and disclaimers, could be interpreted as misleading and/or impersonation. I am sorry. These were not my intentions. As a remedy and in addition to our disclaimer on our About Page, I've also added a new Affiliation Disclaimer page to our Onboarding Course.

This is why I am more than happy to comply with this request from Skool to change the name of the group. As I was debating how to rebrand myself and this group, I also came to the profound realization that I am not building a “Fan Group”. I am building a “University". This is why I am removing both the brand of “Acquisition” and “$100M” and updating the group to: “Accelerator University”.

I want to continue to be of service to Acquisition.com’s mission, but I also want to make sure this is clear to everyone in this group and new members who join this community in the future that "This is NOT an official community endorsed by Acquisition.com or Leila and Alex Hormozi". This new name should better reflect our continued mission to curate business education from leaders like Leila Hormozi and Alex Hormozi, while also helping entrepreneurs grow and scale their businesses with the goal to accelerate together.

At the current rate, this group will reach 10k members by the end of the year, and probably 25k by next year. I have build this group by myself so far, leveraging my 22 years of experience bootstrapping and scaling online universities. But I wanted to acknowledge everyone who’s supported me and contributed so far to making this community come to life. I am forever grateful. 🙏

Thanks for your support, and let’s keep building this group into something even more amazing!

If you have any questions or feedback, feel free to share, and comment. 🚀

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