Leila Hormozi shares her struggle with self-loathing, dissatisfaction, and the pivotal moment when the pain of staying the same outweighed the pain of change.

Most small to mid-sized businesses struggle to grow because they focus on the wrong tasks. Here’s a breakdown of the four key levers by @Accelerator University that can drive growth: 1. Traffic 🚦 2. Conversion 🔄 3. Price 💰 4. Churn ♻️ If your business isn’t growing, one of these levers is likely out of balance. Here’s how to diagnose and adjust each one: Traffic 🚦 • Issue: If your business model and economics are sound but growth is stagnant, you might need more traffic. • Solution: Scale your efforts until you hit a breaking point, then fix that specific issue and continue scaling. Conversion 🔄 • Issue: If your conversion rate is low, more traffic won’t help. • Solution: Improve your landing pages, tweak your about page, create a better VSL, add carousel images, and refine your copy. Spend time making your conversion path as efficient as possible. Price 💰 • Issue: Underpricing can cap your revenue. • Solution: Experiment with pricing. If everyone pays a bit more, your revenue grows without needing more traffic. Churn ♻️ • Issue: High churn rates can nullify other efforts. • Solution: Address why customers leave. Improve onboarding, reduce complexity, and remove non-essential elements that overwhelm users. Practical Example If reactivating a free group could increase traffic, compare it with other traffic sources. Would better ads or increased ad spend yield more results than the time invested in the group? Decision Process 1. Identify the biggest constraint. 🚧 2. Focus on improving that area first. 🎯 3. Scale your efforts until another lever needs adjustment. 📈 More, Better, New 1. More: Can you do more of what’s working? ➕ 2. Better: Can you improve the quality of what you’re doing? 🌟 3. New: Only try something new when you can’t do more or better. 🔄 Conclusion Stay focused on tasks that drive growth. Avoid distractions and keep iterating on what works. Have Questions? Comment below and let’s discuss how to identify and fix your business’s levers!

Acquisition University on Skool has reached an incredible milestone: 5,000 members in just 115 days! Thank you all for being a part of this journey and contributing. Your feedback has been very valuable. After curating all of Leila and Alex Hormozi's content into a Master of Business Acquisition (MBA) and attending the Scaling Workshop at Acquisition.com Headquarters in Las Vegas, I was inspired to apply new strategies to our community and curriculum, such as: - Onboarding Course - Bonus Custom GPT - 1-on-1 Coaching Call - MoziNation Newsletter - Weekly Open Office Hours - Leila Hormozi + Alex Hormozi GPTs As we aim for the 10K milestone, I'm excited to announce that we will continue our mission, so stay tuned for big announcements about the next phases to help you launch and scale your business faster. That's me trying to do... "whisper, tease, shout." :) After updating my personal brand to $100M Coach, I am committed to continuing to make meaningful connections and provide even more value to our members. Your contributions are what make this group great, so please keep commenting and liking. It's really helpful!