Hi all! I just launched my website. I am having trouble with the ad world and would love some guidance to drive traffic! I am trying to understand how it all works but having a hard time. Thanks

Hey guys, I'm trying to calculate the numbers in ecom with google ads. And I'm a little confused on how the numbers make sense. I'm assuming the cpc as $1 and conversion rate as 2%. And I looked up for sunscreen, products range from $20 - $50. So, I assumed $40 AOV. But these numbers are not at all profitable, can s1 help me understand how these numbers work? (I've attached images below)

Who's your target audience? How do you get in front of them? What does your sales process look like?

Hello we have an ecom niche product in the bathroom. Price is about $500 and market is in Aus. We are the only product in the country that can do what we do but its not like a super viral product. Wondering if we should go pmax or shopping ads for this?

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