How this exact Outbound Setup booked me 20+ meetings per week! S-2
This is the section 2 of our EXACT strategy to book 20+ meetings per week, in some of the most difficult niches for each of my clients and my own Agency. Already posted (Section 1) so, go check that out But yeah. let's dive straight into Outbound Setup Our outbound strategy consists of 5 main factors: 1. Frontend Email Sending 2. Deliverability 3. List Building 4. Script Writing 5. GIFT ~ In the DOC Let's cover Frontend Email Sending.... 1) Frontend Email Sending VOLUME NEGATES LUCK This is by far the most neglected and simple part of outbound that B2B companies seem to neglect 99% of the time. If you send MORE EMAILS = you will book MORE MEETINGS. It's basic math. The question is: How many emails should I send? As many as possible of course, but within reason. Here's what our Frontend Volume Setup looks like: 30 Domains -> 60 Email Accounts -> 1800 emails per day -> 35,000 per month Again, VOLUME NEGATES LUCK Damn near impossible to not book meetings sending 35,000 personalized emails directed towards your ICP every month. With high volume, we give ourselves more chances to hit our dream prospect at the right time with our offer. In a way, we're actually MANUFACTURING LUCK. For the actual tech used in our Frontend Email Sending Setup, we go with: 1. Google/ Godaddy Domains 2. Google Workspace for Email Accounts 3. Smartlead for Email Warmup and Sending These service providers have proven to be best with deliverability , which we'll cover now.... 2) Deliverability Email Deliverability completely dictates whether your cold emails land in your prospects' inboxes or spam. That is why it is absolutely CRUCIAL to have a good deliverability or else your cold email campaigns will be RUINED because of spam. Deliverability is another very overlooked part of cold email, as it's somewhat taboo. Email providers DO NOT want people sending mass cold email campaigns and have created software to detect/neutralize it, so we have to use good sending practices to avoid landing in spam.