I'm thinking about making another course solely on the strategy called split testing, if you don't know what it is well basically. Split testing essentially means taking a rigorous and somewhat scientific approach to your search engine optimization, which effectively means removing the guess work from the process. In fact, what split testing really amounts to, is helping your site to ‘evolve’ to become the most optimized version of itself. How does all this work? It’s actually very simple, although not without a great deal of nuance that can determine the success of such endeavors. When done well, split testing can mold any website or blog into a hugely successful titan that catapults every new post to the top of Google. When done incorrectly, split testing can jeopardize all your hard work and risk getting your site removed entirely. It’s high-risk, high-reward; but it’s also perfectly accepted by Google and a skill that’s 100% worth developing. You’ll discover how to use this strategy employing the most effective tools, how to avoid common mistakes, and how to use split testing in a host of other capacities too: such as to help sell a product, or improve engagement with your audience. Once you master this skill, you’ll be able to take your SEO activities to another level.