One important lesson I learned in the Skool games was that consistent growth requires a consistent high quality traffic source. If you're trying to win the games your growth has to be consistent day after day. And you only have 30 days to lock in your win, so focus is a must. The games force you to think about those daily tasks that can drive traffic to your community. For me, there was really only one lever I could pull to make that happen, YouTube. It's the only platform where when I put in more time on the video I know I get better results. My channel was growing before the Games, but everything changed for the better when I changed my YouTube strategy. And it's simple. - Make the best video on YouTube about that topic - Make a video ONLY you could think up and execute - Give away every detail and step (don't hide anything) I started spending 2-3 days on each video, instead of a few hours and my channel has grown 999x compared to the year before. I also personally make each YouTube thumbnail 1-2 hours. It changed everything for my channel, and frankly my business, and helped me get to #12 on the all time leaderboard for the Skool games. I don't do any channel research, keyword research, competitor analysis, none of it. I'm not saying that stuff doesn't work, I don't really know. But I do know what has been working for me. I just try and make the best video on YouTube. Take a look at the YouTube graph below. The first big spike is when Hormozi announced he was investing in Skool (this made all my existing Skool YT videos blow up!). The next big spike happened June 1st when I entered the Skool games and decided to give everything away on YouTube. I tell you this now because you could wait 1-2 years to do this like I did, or you can start right now and get there a WHOLE LOT FASTER. You don't need a YouTube strategist, you don't need "consistency", you just need to put in the energy to make a great video without fear that no one will hire you (they will).