Am NIKHAN a new member of BRANDMAN NETWORK 😊

Not many people know this but becoming a music marketer and building this amazing community was never something that I planned. It was more of a fantasy that was just never realistic as I shared the thought that I’m sure many of you do… “there’s no money to be made in music.” Before I elaborate more on the money that YOU could be making, let me take you back. I was a freshman in college, making music with my friends all the time doing whatever I could to just be around music, I just had to be around it. So whether it was going to shows, helping friends that have creative events for their music, being in their music videos, scouting locations for their photo shoots, or being a character in some of their projects, it was all fun. I just loved to soak up that creative energy. Nothing felt even close to what I felt when doing this and that's what I did all throughout college — even though I was majoring in computer science and computer information systems... But after college, I just did what my family wanted. I didn't go into music at all. I got my computer information systems degree, got a job, and started making money. Everything was all good until I began to feel stuck. In my free time, I started figuring out how to be around music again and started helping out my friends who are artists and DJs market themselves, get attention, build their audience, sell merch, set up house parties, and do real-life pop-ups in the middle of the street with my friend, interviewing people on the streets. I had to keep my creative juices going. But at the same time, I kept working my 9-5 job. I wanted to work in music but I just had no idea where the money would come from. It just seemed like those people never made money and I didn't grow up with money — so a career not making money wasn't an option for me. But boy I loved what I was doing. Every time my friends came to me needing my help it was always “I need more people to listen to my music, more people to show up to my event more people to buy my merch more people to follow me on Instagram or YouTube”. These folks needed marketing. And for some reason, for me, once I was able to put it together like that, I realized, oh, there's a legitimate opportunity here…