You , your offer/business , your lifestyle , your story is all unknown , & the reason why the big names in the space or up & coming are having success is they share their stories and lessons they learn via building their personal brand This is the power of content consumers buy into the story but they only know your story if you show them and like many things there are layers to it I’m not saying to expose everything about your life but let me as you a question how are people supposed to know what your good at or what business you are apart of if you don’t show it ?