dont underestimate logos very important colors in your logo affect opinion and emotions of people seeing it For Instagram - 3-4 reels a week/2 photo dumps (carousel posts) a week For TikTok - 3 videos a day 1 high quality/2 yapping documentation videos For YouTube - 1 vlog a week Document everything less of a perfectionist higher output bad performance doesn’t hurt use samples to advertise ideally not mockups overestimate for manufactures so they take you more seriously bulk unit price | bulk and sample turnaround price | pictures of previous work create scarcity for your clothes make sure everyone knows its sold out perception of value bts content create a culture around your brand document the brand what can you associate with your brand Klaviyo price anchoring more choices equal more sales (to a point) get input dont drop without hype collect as much data as possible