If you feel/ the data suggests your video is underperforming, here’s a 3 steps process on changing titles/ thumbnails. 1- Change the title, make sure it’s something clickable but still relevant to the video. If a video is getting lots of views, you should notice an impact quickly. If low views, it will take longer to see any impact. 2 -If you don’t see a positive change, you might not have found the right title yet. Try 2-3 more titles, if no impact/ positive impact, time to change thumbnail. 3 Try a new thumbnail and repeat process of changing titles. Notes - A drastic title change might require YT to find a new audience for the video, you need to be more patient for this to play out. - You want to balance CTR improvements with AVD. Higher CTR but tanking AVD is not the best outcome. - CTR is important but views is the most important metric, I’d rather a lower CTR with higher views. Drop any questions in the comments below!

what’s the channel? drop it below and I’ll take a look

Hey! Scripts are often the most important part of a video! The content of the box (the script of a video) is more important than the box (the editing) Here’s a few things that can help 1 - Research the ‘heroes’ journey, people enjoy watching the underdog struggle and then come out on top, something to consider 2 - try ‘re-hooking’ your audience throughout the video. “If you think that was interesting, wait for what I’m about to show you next" 3 - generate a big payoff at the end of the video. For example, gameshows often have good retention as you want to see if the contestant wins at the end. give the audience a reason to watch until the end, this will help with retention good luck!

@Danny Gong sweet, if you like you can drop the link here and when I feedback on your channel, I’ll feedback on his too? then you can take this to him to add value and claim as your own?

@Danny Gong what’s link for the guys YouTube channel ?