In this quick tutorial, I will show you how to use ChatGPT to generate content for social media. Specifically, I will demonstrate how to create a post for a PMI advert for financial services on a Facebook page. I will provide tips on emphasising the emotional drivers and problems that the service helps to avoid, as well as leveraging emotional reasons for people to take action. Throughout the video, I will also discuss the importance of playing on the negative aspects and how to iterate and manipulate the generated copy, call to action, and headlines. Watch the video to learn how to create engaging social media content using ChatGPT. You will need the premium version of ChatGPT for this which is $20pm Chapters 00:00 Introduction 00:45 Emphasising Emotional Reasons 01:49 Playing on the Negative 02:27 Creating a Copy of the FCA Guidelines 03:15 Manipulating the Copy and Call to Action 04:28 Iterating the Response 04:54 Creating Headlines 06:19 Creating the Image

A question for mortgage brokers.. what are some of your day to day tasks that if you could have AI take off your plate would buy back your time?

Let me know in the comments

Is anyone using Chat GPT and how have you found it?

If you're a UK broker chances are you know or have heard of Dave Corbett. Even if you're not a broker Dave has plenty of value to share. Formerly regional sales director at PRIMIS Mortgage Network, Dave currently heads up a No Six Business Consultancy working with financial services networks, Appointed Representatives, directly authorised firms, one person businesses to multi-adviser, providers, lenders and non- financial services business on training, development, recruitment and social growth. This is along side his role as head of protection at Mortgage 1st at The Money Group which is the UK's fastest firms. Dave will cover writing protection when super busy on mortgages and how to gear yourself up for sale - what the consolidators look for when buying businesses. What people say about Dave: "The guidance and support we receive from Dave Corbett - It's like having your own full time business coach with you 24/7" Adam Wilson IMS "Dave has brought so much energy to the team, we can't quite work out how we managed without him" Steve Paterson - Later Life Money "Who even is Dave?" Anonymous "During the War" - 10 people a day Connect with Dave here: https://www.linkedin.com/in/dave-corbett/ Subscribe to our Youtube channel if you're a mortgage broker or financial service pro looking to scale your business. https://www.youtube.com/user/danreddish/featured Or if you'd like to apply for a free strategy call around how digital marketing could help scale your business you can do so here: https://www.danreddishconsulting.uk/calendar