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The Email Lab

Public • 250 • Free

5 contributions to The Email Lab
What ESP are you using? (Poll)
Hey everyone, it would be very useful for us to know what email marketing services you are all using 🔥 That helps us tailor our tips better to your interests. Please pick the ESP you're mainly working with:
Poll
16 members have voted
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New comment 5h ago
0 likes • Dec '24
Woo.co
Mods!
Hey y'all, we've now got a handful of pro marketers as community moderators, excited to introduce: @Robert Brandl is also an email marketing expert, the founder of emailtooltester.com, and has been in the email game since 2006 @Terrence Bull has over 35 years in marketing and business consulting experience, and runs MagicBeans.nz (business success program) and Woo.co (Websites & Apps -- a full business OS) @Anthony Sanna is an online marketing consultant, email marketing specialist and also a podcast producer, more at about.me/anthony.sanna These marketing pros are here to help you supergrow your business! 🔥
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New comment Dec '24
0 likes • Dec '24
@Joe Franzese We have our own platform (woo.co), which is the 4th generation of the most advanced and powerful web platform on the planet -- and have been building websites since 1997 and been the global leaders in web platform development, which most current platforms have copied -- so, yes, we can help, but not with Wordpress and Woo Commerce. Our pricing is on our website -- all in New Zealand dollars (about half the value of $USD) (very cheap compared to other platforms with anything close to our platform's capabilities).
Apple Mail 18.2 update
Apple’s shaking up email again. Here’s what’s coming in iOS 18.2 and why it matters. 👇 Newsletters? They’re off to the Updates tab—think Gmail’s Promotions. Don’t panic. If you’re sending updates, promos, or newsletters, that’s where they belong. Let’s own it and craft content that shines wherever it lands. Clipping is now the norm. 🧵 Big, flashy designs? They’re going to get chopped. Keep it simple, keep it snappy. Punchy text-first emails are your new best mate. AI-generated preheaders? Yep, Apple’s replacing your carefully crafted preview text. The solution? Smash out a killer subject line and an opening line that hooks them immediately. And here’s the big one: branded mail. Your logo, your presence, front and centre in the inbox. No more generic initials; this is about trust and standing out. Set it up via Apple Business Connect—it’s free and takes 10 minutes. Add your domain, upload your logo, verify with a quick DNS tweak, and you’re good to go. Why does this matter? Apple Mail owns 55% of email opens. That’s more than half your audience. Play by their rules, and you’ll reap the rewards. Ignore it, and you might miss the boat. Emails are evolving. Adapt, and you’ll stay ahead. Your next move? Streamline your emails, polish your content, and get that branded mail sorted. Ready to level up? Let’s do this. 🚀
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New comment Nov '24
Apple Mail 18.2 update
2 likes • Nov '24
Brilliant info - thanks so much
Here are the Standard Post-Sales Emails you need to Automate
With every sale there needs to be a standard set of emails that are sent automatically by your system. Here is a basic template to follow – obviously the content will change according to the business and product being sold… https://woo.co/news-articles/story_202491814142/0/here-are-the-standard-post-sales-emails-you-need-to-automate
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New comment Nov '24
Here to learn and help
Terrence has over 35 years in Marketing and Business Consulting. He is a global thought leader who has built global companies and helped others do the same. He has taught thousands of business leaders all over the world how to grow their business and dominate their market.
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New comment Nov '24
2 likes • Nov '24
@Doug Dennison posted at 12.30am and just copied across my LinkedIn about.
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Terrence Bull
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7points to level up
@terrence-bull-9170
Terrence has over 35 years in Marketing and Business Consulting who has built global companies and helped others do the same.

Active 23d ago
Joined Nov 20, 2024
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